Digital Marketing Jobs and Career Prospects

career in Digital marketing
What is the scope of digital marketing? Are companies hiring? What are the job prospects in digital marketing? What types of job positions are there in Digital Marketing? What will be my job profile? What is the salary structure of a digital marketer? Do I have to be an engineer or MBA to become a good digital marketer? Lets discuss each of these questions in detail. The scope of digital marketing Globally, about 60% businesses use some form of digital marketing. According to my estimation, in India at least 18% of marketing budget of businesses is invested in online ...

How User Behavior Is Changing on the Internet

There has been a phenomenal growth in the use of the internet and it is set to increase in the future. We have also seen significant changes in the way people are using the internet. According to a survey by AddThis, more people prefer mobile phones over desktop computers to search things online. This change is due to the mobile revolution and Google’s move to make the websites responsive and mobile friendly. Take a look at the infographic that shows some surprising trends and statistics about the user behavior on the internet. Conclusion So, what are the key takeaways from these tr...

Digital Marketing: A Lucrative Career With the Best Work-Life Balance

In today’s demanding work culture, maintaining a healthy work-life balance is a tough challenge for all employees. With the ever-changing business trends, increasing competition and shrinking profits, employees face strong pressure in their daily work-life. They need to ensure that every minute spent on their work station is productive and profitable for their organization. As a result, many employees face a tough time in balancing their professional career, good health, and happy family life together. Steve Jobs once said, “Your work is going to fill a large part of your life, and the ...