Digital Marketing Jobs and Career Prospects

career in Digital marketing
What is the scope of digital marketing? Are companies hiring? What are the job prospects in digital marketing? What types of job positions are there in Digital Marketing? What will be my job profile? What is the salary structure of a digital marketer? Do I have to be an engineer or MBA to become a good digital marketer? Lets discuss each of these questions in detail. The scope of digital marketing Globally, about 60% businesses use some form of digital marketing. According to my estimation, in India at least 18% of marketing budget of businesses is invested in online ...

The Top Skills That Will Enhance Your Digital Marketing Career in 2017

Digital Marketing Skills for 2017
Digital marketing is an ever transforming segment. It’s a totally different ballgame altogether. Gone are the days when getting top ranks in search engines and driving visits to the website was so easy with black hat marketing practices and spam content marketing. Digital marketing today is unique blend of search, social, UX, and mobile. With frequent technology updates, change in user’s behavior towards the technology upgrade, or search engine’s quest for offering users the best experience, it’s very challenging for a digital marketer to keep them at par with industry changes. In th...