How to Leverage Social Media Marketing for Small Businesses

How to leverage social media for small business
Small businesses have fewer margins for mistakes. One wrong step, and you are swept away from the competition. A general thinking is that small businesses, serving the needs of local customers, don’t actually require any social media exposure for promoting their products or services. This kind of perception is way too far from the truth, especially in the case of local businesses. The fact is that around 80% of consumers are searching for their product or service requirements on their different social media platforms such as Facebook, Twitter, G+, etc., and that 50% of these searches are ...